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September 17, 2007 - fDi magazine sponsored a
consultant presentation about global and North American investment trends
during the IEDC annual meeting in Phoenix, Arizona. We also launched
some new online marketing services at
IEDC for economic
development. |
Attendees: please
email Bruce Donnelly
if you have suggestions for future presentations, such as fDi
co-sponsorship of events for executives in your own community or at trade
shows or professional meetings. |
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Try the new Search
Americas tool (button at left) to quickly and easily search the
economic development websites of any region or state. This is a very
targeted channel for advertising to reach executives and their advisors as
they seek the information they need for projects. |
Contact us to take advantage of fDi research and marketing
before, during, and after BIO 2008 in San Diego, or to discuss
advertising
in fDi magazine. We also offer unique online marketing
tools. |
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The new fDi Atlas
is being promoted through a multi-million dollar ad campaign in the
Financial Times to repeatedly reach nearly 500,000 subscribers
worldwide. It is also being promoted through fDi magazine, the
fDi website, search engine
advertising, and the very targeted reach of
our own websites as an independent project referral service.
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The
2007/2008 fDi North American Cities of the Future competition
attracted nominations from cities of all sizes, and brought favorable
national and local media coverage to the winners.
List of winners.
Nominations for the next such competition will begin in summer 2008.
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PDF copies of speaker presentations at IEDC in Phoenix |
NEW - fDi Atlas - Attract business investment projects |
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The presentations provided an overview of investment
highlights and trends in various industry sectors, with a
particular emphasis on foreign direct investment into the United States. Speaker biographies below.
Presentation
by Roel Spee of IBM-PLI (1.0 MB .pdf)
IBM press
release during IEDC Phoenix about the 20% growth in new jobs created
worldwide by foreign direct investment during 2006.
Presentation by Paul Wright of Oxford
Intelligence (0.25 MB .pdf)
Similar
IBM
presentation (1 MB .pdf) from fDi session at IEDC 2006 NY |
The new fDi Atlas
is an executive research tool which you can use to summarize what your area
has to offer as a place to do business and to attract attention within
specific industry sectors which you are targeting.
Examples:
Valencia
Scotland
Germany
Bavaria
Berlin
Nevada
Call Bruce Donnelly at 847-304-4655 to discuss your marketing
plans.
The cost to do such a presentation is only $4400 per year -
less than a single half page magazine ad - to tap into the estimated $4
million value of the fDi Atlas marketing campaign worldwide. This
reflects the FT group's commitment to fDi innovation as the global leader in
print and online in this niche, like www.FT.com
and other FT Business media.
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fDi Atlas background info |
fDi
North American
Cities of the Future - list of award
winners - April 2007
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www.fdimagazine.com
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fDi magazine -
Foreign Direct Investment - is published by FT Business of the Financial
Times group |
View 2007 fDi brochure
Advertising
in fDi magazine
2007
fDi media kit (.pdf) |
fDi Editor's introduction and
circulation statistics
Top level
decision-makers and global
readership |
fDi Spotlights - special
reports on business locations and professional services for corporate
expansion plans in the USA and around the world. |
fDi Atlas - maintain your
own presentation online to attract fDi and Financial Times readers to the
benefits which differentiate your area as a place to invest. |
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Speakers: IEDC 2007 Annual Conference in Phoenix, AZ |
IEDC - International Economic Development Council |
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Roel Spee
EMEA and Asia-Pacific Leader
IBM-Plant Location
International (IBM-PLI)
Global Location
Strategies
Woluwedal 22
1932 Sint-Stevens-Woluwe
Brussels, Belgium
TEL 011 32 2 416 5928
Fax 011 32 2 721 5569
mobile 011
32 475 915 832
roel.spee@be.ibm.com
www.ibm.com/bcs/pli
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Courtney Fingar, Editor
fDi - Foreign Direct Investment
Financial Times - FT Business
Number One
Southwark Bridge
London, England
SE1 9HL United Kingdom
TEL +44 (0)207 775 6365
From USA dial as
TEL 011 44 207 775 6365
courtney.fingar@ft.com
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Roel Spee has
over 20 years of experience as a consultant advising corporate executives
where to locate businesses around the world, as well as economic development
organizations on how best to attract these businesses.
He coordinates these services of IBM-PLI on a global basis
working together with consultants and experts in North America, Europe and
Asia-Pacific. Over the course of his career, Roel Spee has built up huge
expertise in advising international companies in location choices for a
broad variety of industries and investment projects.
He assisted corporate clients with strategic location
choices for more than 200 projects.
Based on this broad experience with international
companies' location behavior, Roel has also developed strong experience in
advising investment promotion and economic development agencies on how to
develop strategies to stimulate inward investment and improve business
conditions to attract new investors. Customers worked for include agencies
around the world, both in developed economies and developing countries.
Roel is regularly invited to write articles in leading
industry magazines and speak at conferences, seminars, and such to share his
experience on investment decision making with audiences of both corporate
executives and government officials. He is member of various advisory
committees on inward investment. |
Courtney Fingar is editor of
fDi magazine, the specialist inward
investment title of the Financial Times Group. Now just over five years old,
fDi has an audited circulation of 15,000 and a readership of 45,000 --
consisting mainly of senior-level executives for the world's top companies
as well as some SMEs, location consultants, governments, legal advisers,
property consultants and investment promotion agencies.
Ms Fingar joined the Financial Times Group in November 2004, having
previously served as editor of Trade & Forfaiting Review, a monthly magazine
produced by the Ark Group in London that focused on the niche industry of
trade, export and commodities finance.
Prior to relocating to the United Kingdom in 2001, she worked in Washington,
DC, first for the National Journal Group as a writer for an online
environmental news service and later for Trade Communications International
as a reporter and editor for Global Business magazine, a 90,000-circulaton
monthly that reported on international trade and investment for a US
executive audience.
Ms Fingar has a BA in journalism from the University of Alabama in the
United States and an MSc in International and European Politics, with a
special focus on political economy and trade issues, from the University of
Edinburgh in Scotland.New for 2007: fDi
Atlas -
background information about how to participate. These
sponsored presentations about states, regions, cities or counties as well as
countries follow a globally consistent executive summary framework.
fDi Atlas is designed to provide a high-level overview of what
differentiates a potential business location as a competitive place to
invest.
Ask Bruce
Donnelly about fDi Atlas, fDi advertising, and other options such as
sponsored research features and "Spotlight" articles, as well as
co-sponsorships for event marketing work and special supplements. |
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Paul Wright,
Director
Oxford
Intelligence (OI Ltd)
Marron House
Whaddon Hall
Whaddon MK17 ONA
United Kingdom
Tel: 011 +44 1908 521477
Fax: 011 +44 1908 521476
enquiries@ipaworld.com
Oxford
Intelligence
www.oxint.com
publisher of
IPA World
www.ipaworld.com
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Paul Wright,
Director
Oxford
Intelligence
Raadhuilsaan
3A, Wassenaar 2242 CR, Netherlands.
Tel / Fax 011+31 70 5144113
Mobile: 011+31
61 5010498
paul.wright@oxint.com
See also :
www.corptracker.com
Subscription-based market research about investment plans |
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Biographic
profile for Bruce Donnelly - who
handles US ad sales
for fDi - in print and online - and can help US advertisers to
develop integrated marketing campaigns. |
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Paul Wright has worked in the world of Foreign Direct
Investment for over sixteen years. He is currently Global Director, Sales
and Marketing for Oxford Intelligence Ltd, a position that he has held since
March 2006.
His career in FDI has been predominantly with the Welsh
Development Agency (WDA). He started his career with the WDA as Country
Manager Italy, here he opened up the WDA’s office in Milan in 1995. Italy
quickly became the WDA’s leading European market for the generation of new
inward investment projects into Wales – in the late 1990’s Wales was
capturing between 60% and 100% of all UK bound Italian investment. Paul
personally sourced and negotiated these investments.
In 1998 he was promoted to the position of European Director
for the WDA – with responsibility for all of the WDA’s lead generation and
FDI marketing strategy throughout Europe together with its overseas sales
force. The main areas of activity were France, Germany, Nordics, Benelux and
Italy.
In 2001 he was again promoted to the position of Executive
Vice President Europe and North America. His overall areas of responsibility
increased and he became responsible for the marketing implementation,
strategy of the WDA’s FDI activities throughout North America and Europe.
Within three years the overall brand image of the WDA improved significantly
within North America. Throughout this period the WDA was consistently one of
Europe’s best performing development agencies.
In March 2006 Paul joined Oxford Intelligence Ltd as Global
Sales and Marketing Director. Based in the Netherlands, he now has overall
responsibility for the delivery of OI’s range of consultancy products and
services. OI’s client base is mainly the leading economic development
agencies in Western Europe, Eastern Europe, UK and many states in North
America and Canada. Its products and services are centred on Foreign Direct
Investment, focusing on cross border activities of companies moving
internationally. |
If your organization would be interested
in advertising or co-sponsoring special events with fDi magazine, please
contact :
Bruce Donnelly TEL 847-304-4655 in Chicago
US marketing and sales
representative for fDi
Bruce Donnelly
President
Global Direct
Investment Solutions
P.O. Box 439
Fox River Grove,
IL 60021-0439
(in far NW Chicago
suburbs)
bruce@gdi-solutions.com
TEL 847-304-4655
FAX 847-304-5375
Cell :
847-951-2913
www.gdi-solutions.com and
www.OnTheShortList.com
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How to
advertise in fDi magazine - calendar, rates, etc.
fDi isn't just about "foreign" investment locations, nor is
it exclusively targeted at "foreign" investors.
The global
readership (40% North America, 35% Europe / EMEA, and 25% Asia Pacific)
is unique in this market. fDi is heavily advertised through the
Financial Times in an ad campaign estimated in value at $4 million per year
to attract the attention of close to 500,000 FT subscribers worldwide..
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Examples:
Who reads fDi
magazine?
Roughly 95% of fDi readers are
"C-level" - CEO, CFO, or VPs of strategic planning or corporate development,
and 85% of fDi readers are at large companies (>500 employees) with the
resources to develop major projects in new locations.
The quality of fDi reflects the high standards for
independent research and useful content which top executives expect of an FT Business publication.
The unique global content of fDi attracts US and international executives as
a trusted source. |
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www.OnTheShortList.com offers custom research and
search tools, such as the Area Search,
USA Search, CRE Search, etc. It makes it easy for top executives and
their advisors to selectively
search relevant websites for additional details beyond the executive summary content
and links which we provide.
Advertisers in fDi magazine are also
highlighted through our websites.
See how to advertise
and our latest market reach data. |
www.GDI-Solutions.com
- We
provide independent
referrals for capital investment project planning, such as to assist top
executives with their research work and introduce economic development
contacts and professional service providers as appropriate to their
interests. Global
Direct Investment Solutions maintains a global reference directories and
custom search tools for rapid research work, including links to over 25,000
resources and contacts worldwide.
This independent referral service functions like a
concierge service to support business location strategies and site selection
decisions. |
